Factors that impact the choice of a BouquetMat

Choosing the right BouquetMat: functionality, quality, durability, price

In the florist industry, as well as in many other business sectors, choosing the right equipment is crucial to the success of a company. Entrepreneurs often wonder whether they should be driven first and foremost by price when making a purchase. As the automotive market example shows, however, price is not always the most important deciding factor.

Car market analogy

In the car market, customers often start their search with the cheapest models, but end up opting for cars that are not necessarily the cheapest. Why does this happen?

When purchasing a car customers take many other factors into consideration, such as:

1. Trust and reputation: Some car brands are often synonymous with quality and reliability. Customers choose brands that have a good reputation because they believe they offer better products and services. For example, brands such as Toyota and Honda are known for their reliability, which attracts customers looking for durable and trouble-free vehicles. In the market for flower vending machines dedicated to bouquets, the most trusted is Eldrut‘s BouquetMat developed in collaboration with florist industry professionals. Because it is very important to create ideal conditions for flowers, and this is not easy at all. Several hundred vending machines installed on Polish streets over a period of two years have given enormous experience to the manufacturer and a sense of reliability to BouquetMat users.
2. Quality and durability: Higher-end cars often offer better build quality and a longer lifespan. The same is true for BouquetMats; higher quality units can last longer and are more reliable, saving you money in the long run. In the case of BouquetMat, a two-year warranty with the option to extend it to 5, 10 or even 15 years instils confidence in customers choosing to purchase BouquetMats from Eldrut.
3. Servicing and support: Automotive customers often choose brands that offer better after-sales servicing and support. In the case of vending machines, the availability of service and technical support can be crucial to keep things running. Reputable brands usually offer better after-sales servicing and support. Customers can be assured of professional help and spare parts availability in case of problems. BouquetMat’s production in a Polish factory with 25 years of history, several servicing centres in Poland, the declaration of service response within 12 hours of reporting a breakdown and efficient servicing establishes trust in the product.
4. Residual value: Cars from reputable brands often retain a higher residual value. In the case of BouquetMat, higher-quality equipment can have a higher resale value, which is advantageous when replacing it with a newer model.
5. Prestige and status: A car brand can be a symbol of social status. The choice of luxury brands, such as Mercedes-Benz or BMW, is often linked to a desire to emphasise one’s prestige and social standing. The same is true of BouquetMats; there are already models that have become a desirable brand in their own right. The choice of the PROFESSIONAL model is no coincidence, it is a decision supported by many arguments.
6. Aesthetics and style: The design of a car is one of the first things that attract attention. Customers often choose vehicles that match their personal aesthetic preferences and lifestyle. An appealing design can be a decisive factor, especially in the sports and luxury car segment. It is no different with the choice made by florists; after all, they are people who are sensitive to aesthetics and design is a key factor in choosing a BouquetMat. It has to delight the investor first, and then the customers who choose the most beautiful offer on the local market.
7. Functionality and ergonomics: Right design is not only about exterior appearance, but also about interior layout and ergonomics. A well-designed interior that is functional and also comfortable can make a significant difference to the user’s experience. Eldrut’s BouquetMats are well-thought-out designs that took a lot of analysis and practical observations into account during the development process. The PROFFESIONAL model has continued to evolve in the pursuit of excellence.
8. Innovation and technology: Modern design often goes hand in hand with innovative technological solutions. Cars with a modern design usually offer advanced safety, multimedia and driver assistance systems, which increases their appeal. In the florist industry, modern bouquet vending machines can offer features that make work much easier, increase efficiency and reduce operating costs. In the case of our BouquetMat, the implemented interface provides opportunities to envisage and implement new functionalities, which is key to future development of this product.
9. Brand identity: Car design can be used as an expression of brand identity. Distinctive design elements, such as the grill, body lines or the shape of the lights, help build brand identity and customer loyalty. When completing the orders of customers choosing to purchase a BouquetMat from our Polish factory, we work from scratch. The customer chooses the model, size, accessories and, first and foremost, an individual design tailored to the visual identity of their flower shop brand. This is a very important element in building and strengthening the flower shop brand.

Why the price is not the most important factor?

Price is an important factor, but it should not be the only deciding criteria.

Here are some reasons why florist industry entrepreneurs should consider other factors as well:

1. Total cost of ownership: Cheaper machines may involve higher running costs, more frequent repairs and a shorter lifespan. Choosing more expensive but more reliable equipment may be more cost-effective in the long run.
2. Work efficiency: Higher-quality equipment often offers better efficiency, which leads to savings in time and resources. In the florist industry, where time is of the essence, work efficiency is of paramount importance.
3. Safety and comfort: Modern machines are often more ergonomic and safer to use. Investing in equipment that provides better working conditions can contribute to employee satisfaction and productivity.
4. Company reputation and image: The use of high-quality equipment can have a positive impact on a company’s image. Customers and business partners often perceive companies that invest in modern technology as more professional and trustworthy.

All the models in our range are refined to perfection, each one has its own strengths and is a good choice. And when spending tens of thousands zlotys it’s good to have a choice!

Conclusion

Choosing the right BouquetMat is a decision that requires many factors to be taken into account, not just the price. Quality, functionality, servicing, residual value and total cost of ownership are all aspects that can have a decisive impact on the success of a business. As in the automotive market, investing in better equipment can bring long-term benefits that outweigh the initial savings from choosing the cheapest option.

Brand and design are key factors in choosing BouquetMat. Brand builds trust, prestige and provides support, while design attracts attention, offers functionality and innovation. Choosing a bouquet vending machine is not only a purely technological decision, but also an emotional one, reflecting personal preferences and lifestyle.